As entrepreneurs, our journey is a perpetual learning experience filled with both triumphs and challenges. Today, I want to share with you a valuable lesson that has profoundly impacted my brand photography business. It is a lesson that revolves around the art of delegation—an essential skill for any business owner! In the quest for success, […]

Selecting the perfect outfit for your branding shoot is a crucial element in ensuring the success of your photos. Your outfit should reflect your brand’s personality, style, and values while making you feel confident and comfortable in front of the camera. I love having a professional stylist on our team to help with the process! […]

Ever found yourself realizing that your business was born from personal battles? Looking back on my journey as an entrepreneur, I’ve realized something profound: many of us dive into creating services or businesses because we’ve wrestled with the same issues ourselves. For me, it was a voyage through the same challenges my ideal clients faced. I […]

Ready to make your brand stand out with creative prop integration? Here are 4 useful Prop Ideas for Your Branding Shoot In the world of Brand Photography utilizing props presents an excellent opportunity to infuse intrigue and character into your branding imagery while effectively conveying your brand narrative. Incorporating props into your branding shoot can […]

Hey friend!  Embarking on the journey of personal growth doesn’t always mean taking giant leaps. Trust me, I get it. There have been many moments in my own journey that have had a ripple effect I felt years later. And there have been other times I felt would be a game changer only to simply have […]

Are you planning for a shoot soon (or wanting to be)? Explore the power of visual storytelling with these essential types of branding photos! In today’s visually-driven world, businesses recognize the importance of compelling visual content to captivate their audience and convey their brand message effectively. As a branding photographer, I have worked with numerous […]

Here are some ways to prep and plan for your photo shoot to make it both successful and fun. Selecting a photographer who understands your brand and has experience in branding photography is crucial. Take the time to research and review their portfolios to find the exact way they can bring your vision to life. […]

In today’s competitive business landscape, building trust is a crucial factor in establishing a successful brand. Consumers are increasingly seeking authenticity and reliability from the companies they engage with. To help you foster trust in your brand, we have compiled a list of effective strategies that will guide you towards building a loyal customer base. […]

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Branding by Jo Photography had the honor to work with Shari Johnson to capture her first ever professional brand session! Shari met Jo at the Branding You Workshop hosted by The J3 Collective at the Citrus Club Orlando. She knew then that a brand photography session was on the list to complete this year to […]