If you’re planning a branding shoot, capturing the essence of your brand is crucial for connecting with your audience and telling your unique story. A well-executed branding shoot helps convey your brand identity and resonates with your target market. In this blog post, we’ll explore five essential elements that should be included in your branding […]

personal branding

Branding: 5 Essential Elements to Include in Your Shoot

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"Branding photo of a woman arranging pages on a table, showcasing creativity and professionalism in a workspace setting."

As the holiday season wraps up, it’s a great time to reflect on the year and prepare for the opportunities ahead. Christmas is about family traditions, laughter, and magical moments that make the season special. But as we enter the quiet week between Christmas and New Year’s, it’s also a perfect moment to pause, reflect, […]

Business

Boost Your Brand in 2025 with Automation & Stunning Branding Photos

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Creating Holiday Magic in Your Branding: Tips for Storytelling, Marketing, and Spreading Cheer with Branding by Jo As the holiday season draws near, I wanted to take a moment to wish you all a very Merry Christmas and a Happy New Year! This time of year is a beautiful reminder of the importance of slowing […]

Business

Deck the Halls with Your Visuals: Holiday Tips from Branding by Jo!

"Camera in front of a decorated Christmas tree, ready to capture holiday memories."

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Discover how video branding can transform your personal brand by creating authentic connections, boosting visibility, and establishing credibility. Learn tips for success!

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The Power of Personal Branding through Videos: Connection, Visibility, and Credibility

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Are you gearing up for an exciting branding shoot to capture the essence of your business and create stunning visuals? To ensure that your shoot goes smoothly and that you have everything you need, it’s essential to come prepared. In this post, we’ve put together a comprehensive checklist of items to bring to your branding […]

personal branding

What to Bring to Your Branding Shoot – A Checklist for a Successful Session

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Behind the Scenes of a Branding Shoot: A Glimpse into the Creative Process

personal branding

Behind the Scenes of a Branding Shoot: A Glimpse into the Creative Process

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As a branding photographer, I have worked with numerous businesses to create impactful visual storytelling through photography. Whether you’re starting a new venture or seeking to refresh your brand image, there are five types of branding photos that I highly recommend for every business. What are they? Let me tell you! Let’s start with headshots! […]

personal branding

What are the Most Essential Brand Photos to Have?

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Hello friends! Today, we delve into the fascinating world of branding photography. As a branding photographer, I hear various misconceptions surrounding this powerful tool. It’s time to unravel the truth and shed light on the immense benefits of branding photography for businesses of all sizes! Myth #1: Branding photography is exclusive to big businesses Let’s […]

personal branding

What are Some Common Myths About Branding Photography?

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Welcome, dear friends! In today’s digital age, having a strong presence on Instagram can be crucial for the branding of a business. There are ways to elevate and enhance your Instagram profile to make a lasting impression on your audience, and we’ve put together a list of quick and easy tips. Let’s dive in! Optimize […]

personal branding

How Do I Enhance My Instagram Account?

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In the world of professional photography, two terms frequently arise: headshots and branding photos. While these concepts may initially appear similar, they have distinctive purposes and focus on capturing different facets of your brand. Understanding the differences between these two types of photography is vital for effectively representing yourself and your brand. As a branding […]

personal branding

Unveiling the Distinction: What is the Difference between Headshots and Branding Photos?

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Hi there! I’m Jo!

I’m a Florida-based brand photographer working with service providers and small business owners like you to bring out their spark and help them discover joy and confidence through photography.