Are you gearing up for an exciting branding shoot to capture the essence of your business and create stunning visuals? To ensure that your shoot goes smoothly and that you have everything you need, it’s essential to come prepared. In this post, we’ve put together a comprehensive checklist of items to bring to your branding shoot. By following this guide, you’ll be ready to showcase your brand in the best light possible.
Bring a selection of outfit options that align with your brand’s style and colors to your shoot.
It’s wise to bring more options than you think you’ll need to provide variety and flexibility during the shoot. Consider outfits that reflect your brand’s personality and convey the message you want to send to your audience.
Don’t forget to bring accessories that complement your outfits and enhance your overall brand image.
This could include jewelry, hats, scarves, or any other items that add a touch of style and uniqueness to your look.
Depending on your brand and the vision for your shoot, consider bringing props that represent your business.
For instance, if you’re a baker, bring your favorite mixing bowls, utensils, or even some freshly baked goods to create a styled shoot that showcases your expertise.
If you have physical products associated with your brand, it’s highly recommended to bring them along.
Incorporating your products into the shoot can provide an opportunity to capture them in action and showcase their features, further reinforcing your brand identity.
To ensure you look your best throughout the shoot, bring a makeup and hair touch-up kit.
This will allow you to make any necessary adjustments and maintain a fresh and polished appearance.
Definitely don’t forget to bring this…
A branding shoot can be a long and energy-demanding day. It’s crucial to stay hydrated and nourished to maintain your focus and vitality. Bring a water bottle and some snacks to keep your energy levels up and avoid any unnecessary distractions.
Share any inspiration or mood boards you’ve created for your brand with the photographer.
These visual references will guide the photographer in capturing the aesthetic and style you envision for your brand. They serve as a valuable tool to ensure that the resulting visuals align with your brand’s identity and messaging.
Preparing for a branding shoot involves careful planning and attention to detail.
By using this checklist, you can ensure that you have all the necessary items to make your shoot a success. From clothing options and accessories to props and inspiration boards, each item plays a crucial role in capturing the essence of your brand. Remember to bring your products, makeup and hair essentials, water, and snacks to stay refreshed and energized throughout the shoot. With proper preparation, you’ll be ready to showcase your brand in a way that leaves a lasting impact.
Now, go out there and create stunning visuals that will elevate your brand’s presence!
I’m Jocelyn, your new brand photography bestie
My name is Jocelyn Espejo, but everyone calls me Jo.
I’m a Florida-based brand photographer working with service providers and small business owners to bring out their spark and help them discover joy and confidence to show up in their business through photography.
I’ve seen countless entrepreneurs hide behind their businesses and wonder why they fail to connect with their audience. I was there, hustling to grow my business and achieve my goals, thinking my place was behind the camera – not in front of it. Until I decided to show up for myself the way I encouraged clients to do so. And let me tell you, it allowed my business to thrive with ease.
How about we make it happen for you?!
Want to know more please visit: www.brandingbyjo.com
Jocelyn “Jo” Espejo is the founder and CEO of Branding by Jo, a boutique brand and operations studio helping women entrepreneurs build brands that reflect their next level. With a signature blend of creative strategy and hands-on implementation, Jo partners with coaches, consultants, service providers, and founders who are already successful but ready for a brand and business that match their impact.
Through brand photography, videography, messaging, content strategy, and fractional COO support, she helps her clients create brands that don’t just look good — they connect, convert, and scale.
Jo is known for making branding feel personal, strategic, and doable. Her philosophy is simple: a powerful brand isn’t just seen, it’s amplified.
When she’s not behind the camera, in a client strategy session, or leading a rebrand, Jo is in Central Florida with her husband and their two children. She’s the queen of carline calls, cheering from the sidelines, and building a business without sacrificing family. Her mission? To help more women do the same, with brands that maximize their impact!
Comments +