What if the connections you need to grow your business are just one authentic conversation away?
In a world where “networking” can feel transactional or awkward, The Branded Impact Podcast invites you to reimagine what it really means to connect. In this week’s episode, we sit down with Emily Lampkin, founder of The Women Leader Series, to uncover how to network with purpose, confidence, and authenticity.
Whether you’re building a personal brand, scaling a business, or navigating a career pivot, this conversation offers a refreshing take on turning casual chats into powerful opportunities.
Sell Yourself with Confidence (Without Feeling Salesy)
Emily reminds us that your story is your superpower. She introduces the concept of the “selling you” pitch, a personal, compelling version of an elevator pitch that centers on your why, not just your title.
✨ Pro tip: Practice until it feels natural, and always end with a confident ask. Are you looking for a collaboration? An introduction? Advice? Clarity invites connection.
Your Network Is Your Net Worth
Networking doesn’t have to happen at stuffy events. Emily encourages listeners to use platforms like LinkedIn and Instagram to cultivate relationships by showing up consistently and adding value. The key? Be yourself. Highlight what makes you different—your experience, your voice, your vision.
She shares how women leaders can expand their influence by creating conversation, not just content. Don’t underestimate the power of a genuine comment or DM—it might open the door to your next big move.
Strategic Risks Lead to Breakthroughs
It’s tempting to play it safe, but Emily pushes us to take smart, intentional risks. That might look like showing up solo to a local meetup or signing up for a virtual summit where you know no one. Her strategy? Set micro-goals, talk to two new people, follow up with one meaningful message, and give yourself grace along the way.
The Power of Personal Branding in Networking
Your brand isn’t just your logo. it’s your vibe, your presence, your promise. Emily’s approach is refreshingly real: be exactly who you are. The most magnetic people are those who don’t perform. They show up with purpose, clarity, and honesty. When you lead with authenticity, you don’t just make an impression, you leave a legacy.
Beware of Dream Slashers (Even If They’re in Your Head)
Emily drops a truth bomb: “The biggest thing holding you back isn’t a lack of opportunity. It’s your own hesitation.”
Instead of waiting for the perfect pitch or the perfect timing, start where you are. Send the message. Book the coffee chat. Say yes to the panel. Momentum builds confidence and confidence opens doors.
🎧 Ready to become unforgettable in any room?
Tune into Emily’s full episode on The Branded Impact Podcast for real-world strategies and inspiration that’ll make you rethink how you show up and stand out.
For more branding tips, client features, and resources that help you attract, connect, and convert, visit Branding by Jo.
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