When I first started focusing on email marketing, it felt completely overwhelming. Just another task on my to-do list that didn’t spark any joy. But everything changed when I discovered Flodesk.

Suddenly, I had a platform that not only made email marketing feel aligned with my brand—but also made me excited to send emails. And that excitement translated into deeper connections with my audience and a stronger business presence.

Whether you’re a creative entrepreneur, a coach, or a service-based business owner, email marketing is one of the most powerful tools to grow and nurture your community. And with Flodesk? It’s never been easier—or more beautiful.


Why I Chose Flodesk for Email Marketing

Flodesk was built with creators and small business owners in mind. It eliminates the overwhelm and replaces it with confidence and ease. Here’s why I’m obsessed:

✅ No Design or Tech Skills Needed

You don’t need to be a designer or a coder. Flodesk gives you stunning templates that look professional and polished right out of the gate.

✅ Templates That Match Your Brand Aesthetic

From minimalist to bold and colorful, you can find templates that match your brand’s vibe—no more generic, boring emails.

✅ Simple Automation That Actually Works

Setting up workflows and sequences is intuitive. I had my first automated welcome series running in less than an hour.

✅ Flat Pricing That Grows With You

Unlike most platforms, Flodesk’s pricing stays the same no matter how big your list grows. More subscribers, same price.


How I Got Started with Flodesk (And How You Can Too)

Starting with Flodesk is seriously easy. Here’s exactly what I did:

  1. Created a branded opt-in form to attract new subscribers
  2. Built an automated welcome sequence that introduced my services and shared value-packed content
  3. Designed stunning emails using Flodesk’s drag-and-drop layouts and brand fonts/colors
  4. Tracked performance to see what resonated most with my audience

My Best Tips for Email Marketing Success

To get the most out of Flodesk (or any email platform), here are a few tips that have helped me connect authentically and consistently:

  • Write like you’re talking to one person. Keep it personal.
  • Stay consistent with your brand visuals. Fonts, colors, and tone matter.
  • Use automation. It’s a game-changer for delivering your best content without extra effort.
  • Include clear calls-to-action. Make it easy for readers to know what to do next.

Get 50% Off Flodesk for a Full Year

Want to turn your email marketing into something you actually enjoy—and see real results from?

✨ Use my affiliate link below to get 50% off your first year of Flodesk:
👉 https://flodesk.com/c/JOCELYNESPEJO

Whether you’re just starting out or want a simpler way to elevate your email strategy, Flodesk could be your new favorite tool.


If email marketing has felt like a chore—or you’ve avoided it altogether because of the tech side—give Flodesk a try. It helped me show up more consistently, serve my audience better, and feel aligned with every email I send.

Ready to simplify your email strategy?
👉 Click here to start with Flodesk + get 50% off

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Hi there! I’m Jo!

I’m a Florida-based brand photographer working with service providers and small business owners like you to bring out their spark and help them discover joy and confidence through photography.