Styled shoots are not real events. They are like a movie set, an area setup to create what appears to be an event like a wedding, or engagement session etc… Many times styled shoots are used by magazines or vendors to inspire trends. They can be costly and time consuming. Ideas like practice makes perfect […]

Writing a vision statement can be daunting even for the most eloquent entrepreneurs. Hopefully these tips will help you construct a meaningful vision statement.  Before we dive into tips, I want to start by defining what is a vision statement. Although similar to a mission statement which describes the who, what and why of your […]

LIMITED IMAGE LICENSING & PRINTING AGREEMENT Jocelyn Espejo Photography LLC grants a Limited Image Licensing & Print Agreement please refer to agreement and release received when downloading images for full details. BRANDING PORTRAIT IMAGE FILES: Branding session galleries will contain two folders of your portrait image files. Please back up these files in multiple places […]

Picking out outfits can be really tough sometimes, and then trying to prepare for a photoshoot can be even harder. I often get questions from clients about what they should wear, and I REALLY appreciate when they ask for my input. Flattering outfits=Flattering Photos, and I cannot photoshop unflattering outfits out of the picture.  Here […]

I met Amy Mitchell, aka Lady Amy, through a local Boss Mom’s group, fell in love with her eccentric personality and radiating confidence, and was intrigued by her love of all things British. Come to find out she has had a 20+ year obsession with Britain and the British culture. Special thanks to Prince well […]

A personal branding session is intended for small business owners, aspiring professionals, and entrepreneurs who want to elevate their business game. Think about some of your favorite stores — even large ones like Target, Anthropologie, or Pottery Barn. Each of these businesses has a very distinct vibe, right?  In the same way, the goal of a […]

Had a blast exploring UCF (my Alma Mater) on Monday night for these two fun-loving gals Grad Session! Friends since childhood these two are continuing to experience major milestones together. Daniela is graduating from the College of Science with aspirations to continue her education in pursuit of a career in Occupational Therapy. Flora is graduating […]

A branding session isn’t just about taking nice professional photos, it’s about co-creating images that speak to the kind of client you want to attract. The most successful branding sessions can happen with a clear vision and strategic planning. Don’t have a strategic plan outlined yet? That’s ok, I can help. Here’s a list of […]

When it comes to booking your session, there are a lot of questions about how the process works. Since your new little peanut isn’t here yet, it’s hard to figure out a schedule. I’m flexible, we will be at the mercy of your little one but here is what I suggest to attempt to prepare: […]

Personal Branding has become one of my favorite topics!  I am super passionate about working with Boss Babes to elevate their brand.  So, let me start by explaining what Personal Branding Photography is.   Personal Branding Photography provides photos for entrepreneurs to uplevel their brand.  Tell their story through photos and connect with their audience on […]