It was a pleasure to meet up with Corrine and capture a personal branding session for her. She has been selected as one of the top 35 under 35 for Orlando Real Producers, an elite group for the top 500 realtors in Orlando and due to such will have an article featured on her in the magazine. So we met up to capture some shots for her article as well as for her to use to up-level her personal branding. She wasn’t sure about being in front of the camera but with guidance she fell in naturally to allowing me capture her photos amazingly.
I can’t wait to see her feature article, and how she uses her images from the session in her branding for her business!
Jocelyn “Jo” Espejo is the founder and CEO of Branding by Jo, a boutique brand and operations studio helping women entrepreneurs build brands that reflect their next level. With a signature blend of creative strategy and hands-on implementation, Jo partners with coaches, consultants, service providers, and founders who are already successful but ready for a brand and business that match their impact.
Through brand photography, videography, messaging, content strategy, and fractional COO support, she helps her clients create brands that don’t just look good — they connect, convert, and scale.
Jo is known for making branding feel personal, strategic, and doable. Her philosophy is simple: a powerful brand isn’t just seen, it’s amplified.
When she’s not behind the camera, in a client strategy session, or leading a rebrand, Jo is in Central Florida with her husband and their two children. She’s the queen of carline calls, cheering from the sidelines, and building a business without sacrificing family. Her mission? To help more women do the same, with brands that maximize their impact!
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