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The beach is one of my favorite places, and is one of my favorite places to do a session. These sweet little girls didn’t let the August heat stop them from having fun in the sun & playing in the waves.

families

Beach Session | Sneak Peek

Sibling Beach Session

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Hey babe, so glad you stopped by! My name is Jocelyn but you can call me Jo. I most often respond to “mama” from one of two little loves. Married to my college sweetheart and we currently live in Oviedo, FL. I’m a flavored coffee sipper, lover of Malibu & coke, and a travel enthusiast. […]

Photography

About Jo

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This was my first session back behind the camera since Safer at Home & then Shelter in Place due to COVID-19 and oh how I missed it!!

Photography

Outdoor Newborn

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Session galleries will contain the option to download two sized files – high resolution is great for printing and social media is great for sharing online. Please back up these files in multiple places as soon as possible. USBs & hard drives often fail and having your files in multiple places can safeguard against losing […]

client tips

digital portrait instructions

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My kiddos are my world, and I absolutely love capturing photos of them, being them. Each phase of life seems to be going by so fast! I try to capture the little nuances, so I can look back and remember this time when they’re older. I know I am not the only one so I […]

client tips

Kid’s Guide

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As we continue to be in safer at home for Covid19, I wanted to share some tips on how you can take some Newborn Photos at home. These definitely do not replace having a professional photographer come in, but I’m hoping they can at least give you the opportunity to capture some photos of your new […]

client tips

NEWBORN PHOTOS

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I’m so glad the timing worked out for this gorgeous sunset baby bump beach session! This is the last session I got in before having to put my photography business on hold due to COVID-19 and the whole social distancing, be safe at home initiative… Jetty Park does not disappoint and this momma to be […]

maternity

Murdock Family

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Hi there! I’m Jo!

I’m a Florida-based Brand Growth Strategist and founder of Branding by Jo. I work with established women entrepreneurs to align their brand, systems, and visibility so their business supports sustainable growth. When needed, I bring that strategy to life through photography, video, and website design, ensuring every touchpoint reflects the standard they now operate at.